Synchrony's Founding Team
Synchrony is built upon the belief that cryptocurrencies, and DeFi, are the great social and financial equalizers of our time. Yet, we have found that for even the moderately knowledgeable crypto user, the barriers to entry within the space are many, and operating therein can be even harder. We feel particularly strongly that the very instruments we have had at our disposal, and the way we interacted and viewed these instruments, needed acute innovation; a paradigm shift per se. Synchrony does exactly this, by offering all user archetypes our suite of dynamic and friendly products, built with purpose, to simplify the experience of interacting with DeFi for everyone.
Synchrony was initially founded by two old friends, Andrew Fraser and Andy Keh. Andrew² have known each other since they were wee lads eating snacks while playing video games online. And when they had grown just a bit, they worked together on a project named Sentience, which managed alternative assets for a variety of clients. It was during the DeFi Summer of 2020 when Andy and Andrew started brewing a concept, and a few months later their ideas together would form Synchrony.
Andrew Fraser is Synchrony’s architect. He is a software engineer with a decade of experience designing and developing solutions for tier-1 financial institutions. Andrew’s focus has been in execution platforms, algorithmic trading and algorithmic portfolio optimization. Andrew was the architect of the execution platforms i-Invest for Ageas Insurance Company Asia (AICA) and Avenir | Wealth for Prive Technologies, while also serving as their Strategic Director. For years before Synchrony’s inception, Andrew had been full-time algorithmic trading cryptocurrency and forex, executing high frequency trading strategies. Andrew enjoys surfing big waves, playing his guitar, and developing. Oh, and Rust is his absolute favorite coding language.
Andy Keh is our strategy and user experience lead with over a decade of application and systems development. Andy is a full stack dev who first dipped his toes into Bitcoin in 2010 while researching cryptography for an R&D Directorship at a Berkshire Hathaway subsidiary (H.H. Brown). Andy has also managed operations for a digital marketing startup, where he executed strategies to scale the business and his team. Andy loves to say his experience is an inch deep and a mile wide, but his entrepreneurial experience (and unfettered drive) over the last decade is priceless. Andy has a deep seated love for music, produces regularly, and even had a few tracks signed to a label. We can’t wait to share some audio-centric community engagements and content.
Mohammed El Amine Idmoussi, or Med for short, is our resident full stack dev and blockgeek. Med was inspired by the Synchrony concept and had already had a relationship with Andy as they had participated in hackathons together. Med is a security expert, and he specializes in app integration and quality assurance. Having worked on multiple blockchain projects, Med brings a wealth of block-specific experience to the equation. And having won several hackathon distinctions, Med has an obvious love and adoration for blockchain technology. Med is working hand in hand with Andy on UI and UX. Med is also a Consensys Ambassador, speaks 3 languages fluently, 2 more loosely, and has lived and worked on 3 continents!
Maurice Chalfin is heading marketing and community engagement for Synchrony. Maurice has been in or around crypto since 2011 when he discovered his neighbor’s were mining Bitcoin on home computers. Providence brought Andy and Maurice together when they happened to be in the same city at the right time. Maurice ran his own small scale fashion design & production company in his hometown of New York City, and for the last 7 years has been focused on project management, community relations, and team building in the cycling industry. Maurice is laser focused on fostering a community built upon inclusion and positive sum thinking. Maurice at one time was a professional bike messenger and semi-competitive cyclist; he admits he’s lived a few lives!
While Andrew and Andy founded Synchrony, the team believes the amalgamation of our experiences, ideals, and values sets us apart from the pack. We believe it puts us in a unique position to execute the Synchrony vision from concept to creation. Before we were builders, we were all DeFi users ourselves, so we take a user-centric approach when tackling problems. Synchrony is a marriage of our perspectives and ideals, unified in the common purpose to democratize access to DeFi for everyone.
We will be releasing more details on Synchrony, teasers, community driven experiences, and partnership announcements soon, so stay tuned!
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